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just imagine if

Are you a budding entrepreneur with a potentially system-changing idea?

just IMAGINE if...  is an international social enterprise research grant, with a prize of university research and business support from the University of Reading and Henley Business School, worth up to £100,000.

We can connect you to world-leading researchers and business leaders to help you develop your idea.

just IMAGINE if... your brilliant idea could change the world.

Looking for new life-changing ideas

just IMAGINE if... was created by UK former Entrepreneur of the Year, founder of Ella's Kitchen and Chancellor of the University of Reading, Paul Lindley. The scheme has granted two awards to scale, innovate and execute world-changing ideas in 2019 and 2022.

It's now time for the University of Reading and Henley Business School to find a third winner and create yet more opportunities to tackle global challenges.

If you want to make a lasting impact on the world and work with inspirational academics and business leaders, apply now for the just IMAGINE if... research grant.

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The £100k research grant

Learn more about just IMAGINE if ... and how your idea could receive research and business support worth up to £100,000 from the University of Reading and Henley Business School.

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Our finalists

After careful consideration, our judges have selected ten aspiring entrepreneurs as finalists for just IMAGINE if... 2024.
two people laying roofing on a house

The story so far

Find out how previous just IMAGINE if ... recipients have realised their dreams and tackled a global challenge.

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Our counsellors

Some of the UK’s leading business people and nationally known entrepreneurs are on hand to help you turn your life-changing idea into a reality.

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Our partners

The just IMAGINE if ...  research grant is made possible thanks to the generous support of our friends and sponsors.

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Our research

Draw on the research and expertise of two of the world's leading institutions, the University of Reading and the Henley Business School.