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Joo Young Jeon

Dr Joo Young Jeon

Areas of interest

Behavioural and experimental economics, industrial organisation / competition policy, and public economics.

Postgraduate supervision

I am happy to supervise new PhD students in behavioural/experimental projects and empirical projects, especially in the following topics:

  • Social preference/charity
  • Gender
  • Conflict
  • Identity
  • Industrial organisation/competition policy

Research centres and groups

I am a member of the following research clusters


I am a researcher in the broad area of applied microeconomics with skills in designing and running experiments, analysing laboratory or field data with various appropriate econometric techniques. My research can broadly be segregated into two pathways. In the first pathway, I pursue behavioural and experimental research to understand social preference and conflict behaviour. The second pathway relates to industrial economics and competition policy in which I am investigating collusion, vertical relations and topics in anti-trust and consumer policies. Before joining the University of Reading, I was a lecturer in microeconomics at the University of East Anglia.

Awards and honours

SPPE project funding for the workshop on the Economics of Charity


Personal Website


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