Title
Film entitled, Tractor Group Ford Motor Company 1. Ley Street Ilford, Essex Present - Demonstrate Top Tractor Value
Reference
TR FOR PH6/9/1
Production date
Undated
Creator
Scope and Content
Summary: Instructional sales promotion video of how to carry out tractor demonstrations to potential buyers, including etiquette, dealing with product loyalty, and getting buyer to test vehicle.
Detail:
Scenes explaining benefits of tractor demonstration to potential buyers. Followed by scenes of tractor being taken to farms, with driver demonstrating tractor to farmers. Close up shots of mechanisms, and use of various implements. Farmer shown testing out tractor, followed by tractor being transported away from farm. Final scenes going through main points of video to aid demonstration techniques.
Extent
1 reel to reel film; 1 MPEG 4 file
Physical description
Black and white, sound, 11 min and 3 secs.; 1 reel to reel film [MASTER]; 1 MPEG 4 file [ACCESS]
Language
English
Level of description
file
Content Subject
Conditions governing access
Access Copy MPEG 4
Conditions governing reproduction
Copyright holder: Produced by Sales Planning and Training Office
Additional copyright information:
Western Electric Recording; Ford Motor Company
Publication Note
British Film Institute (BFI) identifier: 176482, not held at BFI
