Department of Food and Nutritional Sciences, The University of Reading
Food Labelling in the UK - A supporting material page

Best Before - see ...

These are the storage instructions on the rear label of a bottle of Tomato ketchup:

At the end of the statement are the words: 'Best before: see lid'. As the date is not given here but is on the top of the lid, the requirement is that the words will be accompanied by 'a reference to where the date is given on the labelling'. This therefore indicates 'see lid'. Below is the actual date printed on the lid of the bottle. It is 'in the dd.mm.yyyy format - '24.04.2022':

For the main index page for this site, go to Food Labelling in the UK: A Guide to the Legal Requirements