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  • Object number
    93/23/4
  • Description
    A clear glass bottle with metal cap, filled with cherryade. It was bottled by Apex Juices Ltd. of Reading and Oxford. It is labelled 'APEX Cherryade', and the label has a picture of an ibex on top of a mountain.
  • Physical description
    1 bottle with contents: glass; metal; liquid; good condition
  • Archival history
    MERL 'Handwritten accession' form (Institute of Agricultural History) – 'Recorder: JMB // Date: 13.8.93 // Description: Seven small bottles of mineral water with metal caps plus contents. // Ibex & Apex companies // For details of labels see attached sheet // Dimensions: 5 bottles 19 cm high 2 bottles 16 cm high // Diameter of bases: 5–5.5 cm // Associated information: 36 bottles were left at the Museum but only 7 were kept as a representative sample.’, MERL 'Handwritten accession' form (Institute of Agricultural History) – ‘1. IBEX Sparkling grapefruit (2 bottles) // IBEX ENTERPRISES LTD, LONDON, READING & NEWPORT // 93/23/3&7 60/16217&21 // 2. IBEX Cola (1 bottle) // APEX JUICES LTD, READING // 93/23/1 60/16218 // 3. APEX Orange crush (1 bottle) // APEX JUICES LTD, READING & OXFORD // 93/23/5 60/16219 // 4. APEX Cherryade (1 bottle) // APEX JUICES LTD, READING & OXFORD // 93/23/4 60/16216 // 5. APEX Ginger beer (2 bottles) // APEX JUICES LTD, READING & OXFORD // 93/23/2&6 60/16220&16222 // The first 5 bottles have the symbol of a mountain topped by a horned animal (ibex) on the label. // The two ginger beer bottles have the symbol of a mountain topped by a fizzing bottle.’
  • Object name
    Bottle
  • Material
    Glass, Metal
  • Associated subject
    MARKETING AND SELLING : packaging
  • Associated person/institution
    Apex Juices Ltd. (Corporate Body)
  • External document
    • L:\MERL\Objects\JISC 2012\60 series negatives\60_16216.tif - High resolution image
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University of Reading | Archive and Museum Database
Axiell ALM