Join a vibrant community of artists, writers and curators focused on the entrepreneurial education in the business of art.
The Art pathway develops your individual practice and research within a collaborative environment with opportunities to engage in public exhibitions and curatorial projects. Modules draw on the research strengths of Art at Reading in a distinctive blend of critical practice and theory. Together we map the contemporary art world exploring the production, dispersion and critical analysis of art and its institutions. An International Study Visit module offers an opportunity to experience major galleries, museums and collections. Other modules cover entrepreneurship, management and intellectual property law, and these are shared with the other pathways.
Quick look entry requirementsA Level | IB
Applicants should normally have a good honours undergraduate degree in film, theatre, television or media, or a related humanities subject, with significant experience of critical and analytical study. We also consider applications from candidates from other backgrounds.
For the Management and the Arts pathway we expect applicants to have a good undergraduate degree in any area. Applicants for whom English is not a first language should provide evidence of fluency in English, such as an IELTS or a TOEFL test. For the IELTS test an average score of 7.0, with no elements less than 6.0, is required.
What will you study?
Critical practice or dissertation
International study visit
Mapping the art world
Management in creative and cultural industries
Entrepreneurial management for creative artists
Please note that all modules are subject to change. Please see our modules disclaimer for more information.
How much will it cost?
How much will it cost?
New UK/EU students: £7500 per year
New international students: £15500 per year
* UK and EU Fee Changes
Subject to the Government passing legislation to raise the minimum fee cap, we will raise undergraduate tuition fees from £9,000 to £9,250 for new UK/EU students applying to start courses in the 2017/18 academic year. You will not be affected by this rise if you have deferred entry to the 2017/18 academic year. The Government will confirm future arrangements for EU students in due course.
The tuition fee will remain £9,000 per year for the full duration of this course if you start in the 2016/17 academic year or have accepted an offer but deferred your entry until the 2017/18 academic year. This is unlike other institutions who are planning to raise fees midway through courses.
These course fees cover the cost of your tuition. Some courses will require additional payments for field trips and extra resources. You will also need to budget for your accommodation and living costs. See our information on living costs for more details.
Financial support for your studies
You may be eligible for a scholarship or bursary to help pay for your study. Students from the UK and other EU countries may also be eligible for a student loan to help cover these costs. See our fees and funding information for more information on what's available.
The fees given are for entry in the academic year starting in September 2017, and will be confirmed in your offer letter.You can find more information on fees and funding, including for part-time study, through our dedicated fees and funding page.
Students studying creative enterprise normally progress in entrepreneurial careers, either pursuing start-up opportunities on their own or taking leading managerial roles in creative firms.
Many students come from backgrounds with considerable exposure to small- or medium-sized enterprises within the creative sector. On completion of the programme they use content from the course in the implementation of creative and commercial strategies for these firms.