TY2ED-Introduction to editorial design

Module Provider: Typography
Number of credits: 20 [10 ECTS credits]
Terms in which taught: Autumn / Summer term module
Non-modular pre-requisites:
Modules excluded:
Module version for: 2017/8

Module Convenor: Dr Jeanne-Louise Moys

Email: j.l.moys@reading.ac.uk

Summary module description:
An introduction to editorial typography and typographic detailing.

To develop skills in typographic detailing and editorial typography.

Assessable learning outcomes:
By the end of the module students should be able to:
- identify and use typographic conventions to articulate text at micro and macro levels of organisation
- demonstrate consistency of layout and typography across a variety of text pages and cover
- make a convincing hand-bound dummy of a book
- create InDesign files and press-ready pdfs to professional standards
- produce a specification which provides all necessary instruction for typesetting and production

Additional outcomes:
Students should also be able to: incorporate development, production and analysis of a number of solutions to the same design problem into their design method; articulate their ideas visually, through drawing and work on computers; defend their approach to a problem; and make an effective verbal and visual presentation of their ideas.

Outline content:

Students will typically work on a single book design project, exploring different to solutions to different parts of the book (such as: covers, prelims and end matter, as well as the main text pages), engage with production considerations (imposition, binding and prepress issues) and how to develop specifications to communicate these decisions for professional use. 

Brief description of teaching and learning methods:

Students will typically work on a studio project in the Summer term of Part 1. The brief will comprise a book design and a specification. The book design will be developed through a series of assessed tasks, some of which may be collaborative. A plenary briefing session will introduce the main project brief and associated tasks. Thereafter seminars and workshops are used to introduce concepts and approaches, which inform project work and the completion of tasks. Interim criticism is through a system of scheduled small group feedback sessions.

Note: Teaching for the module takes place in the summer term of part 1. The initial briefing session will take place before the examination period, and interim feedback will be offered after students have completed Graphic Communication examinations. Feedback and workshop sessions will be offered at a variety of times in order to accommodate students taking examinations in other subjects. The book design (including dummy) will be submitted before the end of the summer term and the specification will be submitted at the start of autumn term.

Contact hours:
  Autumn Spring Summer
Seminars 7
Tutorials 20
Demonstration 3
Practicals classes and workshops 10
Guided independent study 160
Total hours by term 200.00
Total hours for module 200.00

Summative Assessment Methods:
Method Percentage
Project output other than dissertation 100

Other information on summative assessment:

The book design tasks completed and submitted in summer term will comprise 75% of the module mark. The specification, which will be completed over the summer vacation for submission in week 1 of autumn term, will comprise 25% of the module mark.

Formative assessment methods:
Tutorial feedback and peer review will take place throughout the project and plenary sessions will review work from across the group at significant milestones.

Penalties for late submission:
The Module Convenor will apply the following penalties for work submitted late, in accordance with the University policy.

  • where the piece of work is submitted up to one calendar week after the original deadline (or any formally agreed extension to the deadline): 10% of the total marks available for the piece of work will be deducted from the mark for each working day (or part thereof) following the deadline up to a total of five working days;
  • where the piece of work is submitted more than five working days after the original deadline (or any formally agreed extension to the deadline): a mark of zero will be recorded.

  • The University policy statement on penalties for late submission can be found at: http://www.reading.ac.uk/web/FILES/qualitysupport/penaltiesforlatesubmission.pdf
    You are strongly advised to ensure that coursework is submitted by the relevant deadline. You should note that it is advisable to submit work in an unfinished state rather than to fail to submit any work.

    Length of examination:

    Requirements for a pass:
    A mark of 40% overall.

    Reassessment arrangements:
    Resubmission of body of work in August/September of part 3; to be notified.

    Additional Costs (specified where applicable):
    1) Required text books:
    2) Specialist equipment or materials:
    3) Specialist clothing, footwear or headgear:
    4) Printing and binding:
    5) Computers and devices with a particular specification:
    6) Travel, accommodation and subsistence:

    Last updated: 25 April 2017

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