MNM3ENT-Entrepreneurship elective

Module Provider: Henley Business School
Number of credits: 10 [5 ECTS credits]
Level:NA
Terms in which taught: Autumn / Spring / Summer module
Pre-requisites:
Non-modular pre-requisites:
Co-requisites:
Modules excluded:
Module version for: 2017/8

Module Convenor: Dr Marcello Mariani

Email: m.mariani@henley.ac.uk

Summary module description:

This module aims to develop entrepreneurial skills and provide students with a range of entrepreneurial ideas and tools to ensure effective identification and development of business opportunities. This module will equip students with: 

•    Inspiration and confidence to discover and identify business opportunities to market; 

•    Knowledge about tools to exploit and develop business opportunities;

•    Skills to validate business opportunities.



 


Aims:

Assessable learning outcomes:

By the end of the module, it is expected that students should be able to:




  • Analytically discover and identify business opportunities to market;

  • Employ entrepreneurial tools to exploit and develop business opportunities;

  • Critically reflect on their business start-up techniques using the Business Model Canvas and the Lean thinking approach;

  • Apply Ideation and Lean Start-up creativity techniques to create and validate a business.


Additional outcomes:

The module is an opportunity for learners to develop their entrepreneurial and creative skills and their ability to work in groups to identify a business opportunity and potentially start a business. 


Outline content:

The key topics covered in this module are: 

•    Entrepreneurial opportunities: setting a scene  

•    The Business Model Canvas

•    Entrepreneurial value proposition 

•    Lean start-up



 


Brief description of teaching and learning methods:

The principal teaching will take place in one day-long interactive workshop, supported with pre-workshop readings and active experimental learning on the day.


Contact hours:
  Autumn Spring Summer
       
Total hours by term
       
Total hours for module

Summative Assessment Methods:
Method Percentage
Oral assessment and presentation 100

Other information on summative assessment:

Students are required to work in teams. For their summative assessment, 100% is derived from a team presentation on the day of the workshop. A panel will judge the team presentation. 


Formative assessment methods:

Penalties for late submission:

These are in accordance with the mode of study arrangements laid out in the Programme Specifications. 



Penalties for late submission on this module are in accordance with the University policy. Please refer to page 5 of the Postgraduate Guide to Assessment for further information: http://www.reading.ac.uk/internal/exams/student/exa-guidePG.aspx

Length of examination:

N/A


Requirements for a pass:

Assignments: 50%


Reassessment arrangements:

These are in accordance with the arrangements for resubmission laid out in the Programme Specifications.


Last updated: 6 June 2017

Letter 'IPO.MODCAT1STKT' - Generation started at 06/Jun/2017 12:10:48.35.

Things to do now