MMM074-Advances in Entrepreneurial Theory and Practice

Module Provider: Leadership, Organisations and Behaviour
Number of credits: 20 [10 ECTS credits]
Level:7
Terms in which taught: Autumn term module
Pre-requisites:
Non-modular pre-requisites:
Co-requisites:
Modules excluded:
Module version for: 2017/8

Email: a.c.godley@henley.ac.uk

Summary module description:

This module introduces students to the scholarly literature on entrepreneurship and its recent advances. It shows how theoretical developments have practical applications and so assists students to appraise the increasingly entrepreneurial role of managers in modern business

Aims:

Assessable learning outcomes:
A good knowledge of key issues in entrepreneurship literature such as the theory and practice of entrepreneurial opportunities, entrepreneurial judgment and market making.

Additional outcomes:
Students will learn to work independently under pressure of time, and to organise diverse empirical material.

Outline content:

Outline content: 1) Entrepreneurship and Strategy: a contrast 2) Entrepreneurship theory from first principles. 3) Casson synthesis. 4) Entrepreneurial opportunities. 5) Technology & Innovation 6) Market Making 7) Entrepreneurial marketing: implicit contracts in consumer markets 8) Entrepreneurial personality

Brief description of teaching and learning methods:
Detailed guidance on the main topics of the syllabus and key references are provided in 10 x 2 hour sessions of lectures, seminar questions and discussions. Students are required to do a significant amount of reading of journal articles and chapters of books.

Other information on summative assessment:

One 2,500 word essay submitted by a specified date (40%). The essay is selected from a choice of eight broadly defined topics which encourage students to use a variety of sources and which provide a focus consistent with the overall aims of the module. Relative percentage of coursework: 40% weight.

Upper limit of word count: A word count of 10% excess is allowed for the written assignment essay. Exceeding the word count will attract a penalty whereby written work beyond the 10% excess is discounted in the grading of the assignment.

Formative assessment methods:

One critical appraisal of a strategic entrepreneurship model for seminar 1. One short essay plan for seminar 2.

Penalties for late submission:
Penalties for late submission on this module are in accordance with the University policy. Please refer to page 5 of the Postgraduate Guide to Assessment for further information: http://www.reading.ac.uk/internal/exams/student/exa-guidePG.aspx

Length of examination:
One two-hour examination with a weight of 60%, taken in the Summer term.

Requirements for a pass:
A weighted average mark of coursework and examination of 50%.

Reassessment arrangements:
In September by examination only.

Additional Costs (specified where applicable):

Last updated: 31 March 2017