Food Law News - UK - 2001

ASA Adjudications, 4 July 2001

LABELLING - Advertising Standards Authority Judgements Relating to Two Health Claims

The following are two adjudications relating to fat spreads produced by McNeil Consumer Nutritionals (Benecol margarine spread) and Van den Bergh Foods Ltd (Flora pro.activ margarine). Each manufacturer had complained against the advertising of the other.

Van den Bergh Foods Ltd

McNeil Consumer Nutritionals

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