Typography & Graphic Communication
Learn to think creatively, and to express your design with confidence. Our course uniquely equips students for a career in design by combining a strong practical base with an understanding of what makes good design succeed. We produce designers who can think for themselves, with the skills to manage graphic communication in any environment.
Why Study Graphic Communication at Reading?
This is a unique BA Graphic Communication programme which is recognised as excellent both its high quality teaching and for preparing students for exciting careers. The focus of the course is on practical work but you will also learn about the history and theory of the subject, to help you become a well rounded, creative and versatile designer.
Our course is concerned with the design of words and images in both print and digital media and produces designers who can think for themselves, with the skills to manage graphic communication in any environment. You will develop a wide range of transferable skills including written and oral communication, information handling, problem solving and analysis of both written and visual material. In the 2008 Research Assessment Exercise, the department was ranked second in the UK for its excellence in research.
Career prospects:
Potential employers think very highly of students graduating from our BA because of our reputation, and because our students already have some experience of designing in the real world. Most students are offered jobs before or shortly after they graduate with a variety of companies working in different fields of design including publishing and branding, information design, web design, and broadcasting. Others set up their own design businesses straight after graduation and some continue on to a higher degree, or a career in teaching or management. Companies which our graduates work include BAA Microsoft and BBC Online, Oxford University Press, Penguin books The Brand Union and Waitrose to name a few.
Professional experience:
As well as project work you will undertake professional assignments. They are different from projects in one critical respect: the design prblems will involve you working with real clients, real budgets and the management of resources. You will also work closely with our in-house Design and Print Unit which provides professional service to the University. By the time you graduate you will have gained invaluable experience of dealing with clients and printers and compiled a portfolio which includes professionally printed design work and working websites.